Skip to main content

These 4 paint colors will increase the value of your house

If you’re looking to sell your home in the near future, you may be considering updates to your property in order to increase its value. While the most value-boosting home projects tend to be large kitchen and bathroom renovations, there are simpler things you can do to appeal to prospective buyers without breaking the bank.

One simple project is a fresh layer of paint. The question is, what colors should you use to appeal to buyers? According to a recent Zillow survey, the color in each room not only impacts whether someone will buy a home, but it also impacts how much they’ll pay for it. Here are four paint colors to use in each room that will increase the value of your house and entice those buyers to pay even more.

Living room with gray walls and couch
Image used with permission by copyright holder

Paint your living room an unassuming gray

The living room is one of the first rooms potential buyers see, whether they’re browsing your listing on an app or walking into the home for an open house. It’s a space that families use for lounging, entertaining, and simply living, as the name implies, so buyers want to envision their own life in the living room. If this space is painted with bright, bold, or daring colors, the chance that it won’t match someone else’s style is much higher, and buyers will find it difficult to picture themselves in your home. When surveyed, people tended to prefer an unassuming gray color in the living room, and they were willing to pay more for that home over others.

Recommended Videos

Paint your kitchen classic white

The kitchen gets a lot of use, so it’s an important room. Every quick breakfast, casual lunch, and holiday dinner is prepared in the kitchen, so it has to be appealing to prospective buyers. When it comes to painting the kitchen, a classic white color takes the cake. Not only does white paint give a crisp and clean feel, which is important in the room where food is prepared, but it also reflects natural light, making the space look more spacious and inviting. The survey found that buyers were much more interested in homes that had a clean, white kitchen.

Paint your bedroom a bold, dark blue

People view the bedroom as a space that can handle a bit of creative decorating since it’s a more private room where boldness and unique style is encouraged. Where certain bold colors like pink, purple, red, and yellow are a bit too extreme and could be viewed as too feminine, a dark or bold blue color hit the spot for prospective buyers who were surveyed. The color matches with light or dark furniture, various styles of decorating, and lots of different types of bedding, so buyers can easily picture themselves heading off to bed in the soothing but bold blue-colored bedroom.

light blue bathroom
Image used with permission by copyright holder

Paint your bathroom light blue

A bold and colorful bathroom may seem like a great idea, but as it turns out, buyers aren’t impressed with such cheery bathrooms, and they tended to prefer ones with lighter, softer colors. Since bathrooms are often small, cramped, and lacking in natural light, a light color makes them seem brighter, cleaner, and more spacious. Light blue took first place in the preferred bathroom color for prospective buyers, with some willing to pay up to $5,000 more for those homes overall.

Which paint colors should you avoid?

Loud and bright colors, while gorgeous to some people, don’t appeal to everyone, so in any room that’s being repainted, avoid colors like bright red, green, yellow, or purple. When you’re selling your home, you want buyers to be able to picture themselves living in your house. For this reason, you want to choose paint colors that match a variety of decorating styles and appeal to the highest number of prospective buyers. This is why so many neutral colors are chosen when updating homes that are going on the market.

When it comes to living in your home, you should paint your walls whatever colors bring you joy and comfort. However, when you’re looking to sell your home, the highest priority is making sure your home’s value is at its peak. Homes with wild or daring colors on the walls tend to be avoided by prospective buyers, which means you may have to settle on a price lower than you’d like for your home. Painting is a great way to bump up your home’s appeal without the cost of a full renovation, and with the four colors on our list, buyers will be lining up to offer the highest bids they can for your house.

Veronica Sparks
Veronica Sparks is a writer from Milwaukee, Wisconsin who loves writing about gardening, home décor, and DIY life. She’s…
16 cozy winter decor ideas to bring charm to your home
Winter home decorating ideas for your home after the holidays are over
White background with Christmas garland and winter decor

Once the holiday season has passed and you’ve packed up your Thanksgiving and Christmas decor, your space can feel a little empty after months of decorating. Suddenly, your fireplace mantle feels lackluster and there's too much empty space where the tree sat all December. But don't fret! To overcome the air of bleakness that often arrives after packing up all the tinsel, ornaments, and Christmas adornments, why not cozy up with some charming winter decor ideas to add around the home instead?

Sure, the holiday festivities are over until next year, but that doesn't mean you can't keep decorating your home! Below are some of our favorite decor ideas to make your winter home decorating a breeze.
Pick a wintry color palette

Read more
6 fresh ideas to update your farmhouse living room for the new year
Don't give up all of your farmhouse decor — just update it
All-white modern farmhouse living room with a beadboard ceiling

The farmhouse look has been in style for home decor for quite some time now, but one of the best things about home decor is that it can evolve. If you’re looking to bring your farmhouse living room into the new year with some fresh new touches, look no further. Farmhouse decor for the new year will be less cold neutral colors and more warm neutrals and will also feature more pops of color and personality. Keep reading to find out more about how to bring your living room into the new year.
Pottery and rustic planters

One farmhouse design trend moving in for 2025 is pottery that feels weathered or has a handmade look. Anything that looks like you found it in an old barn will do (you can probably find great pieces at yard sales or flea markets). Mason jars have definitely outstayed their welcome in the farmhouse decor world, so consider replacing any mason jars that you currently have with terrain pots to update your current farmhouse living room. Also, filling a few pots with indoor plants will bring some life and pops of color to the room.
Authentic furniture

Read more
These are the home remodeling projects that will add value to your house
Make your next home renovation project count
Gray house with a large yard and wraparound porch

Some home improvement projects don't just make your quality of life better; they also increase the value of your home. According to a Zillow survey, prospective buyers are willing to pay more for homes with certain upgrades and amenities. If you've been toying with the idea of doing some home renovations, here are the most desired updates that will add value to your home.
Bathroom home improvement projects

Luxury bathroom remodels are among the most popular upgrades being done, with over half of homeowners surveyed saying they would consider doing one soon. One thing to keep in mind, though, is that the features attracting the highest bids from prospective buyers are ones that give a spa-like feel in the bathroom.

Read more